Recliner Sofas Online vs In-Store: UK Purchase Channel Data 2026
No public body publishes a breakdown of UK furniture purchases by channel and product category, and this analysis from Furniture in Fashion declines to construct one. Instead it examines which parts of the recliner sofa decision each channel handles well. The report concludes that showrooms and websites are not competing on the same ground: a showroom settles seat depth, firmness and the feel of the mechanism, while specification, dimensions and clearance are resolved better at home with a tape measure. It notes that the measurement which decides the purchase, the reclined footprint, is one a showroom visit almost never tests because there are no walls behind the display sofas. The analysis also covers why colour cannot be judged from a screen or under retail lighting, and why delivery access and socket position are home questions....